Despite all your research you’re not completely convinced you are on the right tracks and you don’t want to waste your money making an expensive mistake choosing the wrong product or platform?

Amazon has always been a great place to launch and scale product businesses and it still is a great place for you to start your online business. It’s getting tougher to find ‘clear water’ with new profitable products but I’ve been continually adding new products and brands using my Minimum Viable Brand strategy.

It’s a technique that’s serving me and my current clients well. We work on quality products that are a breath of fresh air in the crowded, ‘me-too” world of cheap Chinese factory plastic junk. Any product I develop has to meet certain criteria which means it’s far harder to copy, source and sell. These brands are also highly attractive to other businesses, so as well as earning cash through sales, you can also sell the entire business when you fancy a 7-figure payday. Having just done this, I can tell you it is well worth the nervous early days to push on through and get started now!

The mainstream approaches to selling on Amazon and using research tools means everyone ends up squabbling over the same few products. Not the case in my Amazon world. We use the best bits of Amazon’s fulfilment, trusted brand and volume of ready-to-buy customers. But we are building real businesses, not just trading products on Amazon.

Luckily there’s help at hand from someone who both built a 7-figure Amazon business and diversified into the vast and at times overwhelming world of e-commerce.

and counting…

I want a smart, passive online business and I’m sure that’s what you’d like too.

You don’t want to just create another ‘job’ that keeps you flat-out and unable to scale or have a great lifestyle.

Maybe you are where I was three years ago. Dissatisfied with the day job. Frustrated with the dead loss waste of time and money commuting and working so hard for someone else. Paying a fortune in childcare and missing time with my own children.

The tipping point was when the nanny sent me photos to my phone of her day at the beach outdoors having fun with my kids while I was at my desk at work. Instead of being happy they were all having fun I felt so sad it wasn’t me in the picture.